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    LuontoVire

    Nature · Services

    Making the atmosphere and value of a wellbeing service tangible

    Communicate the benefits and calming experience of the service through photography and video.

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    LuontoVire: Making the atmosphere and value of a wellbeing service tangible
    01

    Starting point

    The value of the service lies in the atmosphere, surroundings and state of mind it creates. A photograph of the location alone does not explain why someone should book the experience.

    02

    Execution

    The content was built around calm, real-life context and considered details: what the service looks and feels like, and when it is most relevant to the customer.

    03

    Practical value

    The company received a cohesive content library for organic social media, its website and sales-focused service communications.

    05 / The idea behind the work
    Eira's project note

    The content presents the service from the buyer's perspective instead of simply showcasing the setting.

    The assets were planned for several practical needs.

    • 01Instagram and Reels
    • 02Website imagery
    • 03Campaign assets
    • 04Sales copy for the service
    06 / Relevant services

    The same thinking can be adapted to your brand.

    The exact scope, deliverables and usage rights are always defined around the company's objective.

    Next step

    Let's build a clear content package for your brand.

    Share the objective, channels and available source material. I will turn them into a defined scope and delivery plan.

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