01
Objective and customer journey
We define what the content needs to achieve: awareness, bookings, trust or sales-ready assets.
Content that connects. Marketing that stays with you.
I create visual content, creator partnerships and integrated marketing concepts for brands that want to be seen, felt and remembered.
Eira Mäenrinta
Content creator · marketing partner
Creator partnerships
Short-form video & photography
Marketing content for brands
Creator partnerships, short-form video, photography, content production and marketing.
01 · Services
Start with the business objective.
Choose visibility on my channels, ready-to-use UGC, a complete campaign, practical channel management or a recurring stream of new content.
01€900 + VAT
Creator partnership
Content production and visibility on Eira's channels
Purposeful creator content and visibility for brands that want to reach Eira's audience through a credible partnership.
Explore creator partnerships02€650 + VAT
UGC content production
Ready-to-use videos for brand channels
Two short-form videos built around two distinct concepts for the brand's own channels.
Explore UGC content03From €2,500 + VAT
Campaign content package
A campaign concept and a cohesive asset package
A clear campaign concept with coordinated photography, video and copy for selected channels.
Explore campaign content04From €490/month + VAT
Digital channel management
Reliable channel maintenance using existing brand assets
Practical social media and website content maintenance for small businesses with existing assets but limited time to plan, update and publish.
Explore channel management05From €2,200/month + VAT
Ongoing content partnership
A consistent flow of new photography and video
Fresh, strategically planned photography and video for selected brand channels every month.
Explore ongoing partnerships02 · Selected work
Work that shows what the client receives.
The objective, production approach and practical uses of the assets matter just as much as the visual result.
01 / 03
Söderlångvik Glamping
Travel
Turning accommodation into a bookable experience
Social video · Still photography · Channel-ready content
Read the case02 / 03
LuontoVire
Nature · Services
Making the atmosphere and value of a wellbeing service tangible
Instagram Reels · Long-form video · Still photography
Read the case03 / 03
Luplandi & Arctic Guest House
Travel · Family
A northern travel experience through a family's eyes
Video · Photography · Family travel content
Read the case03 · About
A visual eye. A marketer's perspective.
I am Eira Mäenrinta, the commercial content creator and marketing partner behind eirammaria. I bring visual production, copy and channel-specific planning together around the client's objective.
I personally lead the planning, production, editing and delivery. My strongest sectors include travel, accommodation, lifestyle, wellbeing and service brands.
10+
years of experience in marketing, commercial communications and content strategy.
01
Visual instinct
I recognise the moments and perspectives that audiences find easy to relate to.
02
Marketing perspective
Every asset is planned around the objective, audience and intended use.
03
A streamlined process
Planning, production, editing and delivery are handled by one partner.
How I work
A clear process from objective to delivery.
Before production, you know what we are creating, where it can be used and what will be delivered.
02
Creative angle and production plan
Creative angles, required shots and usage rights are agreed before production begins.
03
Production and editing
I produce and edit the agreed posts, videos, photographs and channel-specific versions.
04
Delivery and continued use
Assets are clearly named and delivered in the right formats. Follow-up production can be planned at the same time.
04 · Media kit
Current performance. Clear context.
Reach, views, interactions and follower data update directly from Meta Insights. The complete media kit adds 30- and 90-day performance, Reels performance and audience demographics.
Open the English media kitFollowers today
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Current follower count for the Instagram profile.
Accounts reached · 30 days
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Unique accounts that saw the content at least once.
Views · 30 days
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Content views and plays across all formats.
Current Instagram Insights metrics are loading directly from Meta.
Contact
Let's work together.
Tell me about your brand, campaign or content need. I am available for creator partnerships, travel and accommodation collaborations, visual content projects and integrated marketing support.