Starting point
Family travel marketing needs to feel both inspiring and practically relatable.
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Selected work · Client work
Luplandi & Arctic Guest House
Travel · Family
A northern travel experience through a family's eyes
Show the destination from a family's perspective: what visitors experience, see and remember.
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Execution
The content followed the visitor experience across accommodation, surroundings, activities and the moments that help families picture their own trip.
Practical value
The assets are especially well suited to family audiences, seasonal campaigns and expanding the destination's own content library.
04 / Selected images
Luplandi & Arctic Guest House
05 / The idea behind the work
Eira's project note
My own experience of family travel brings a credible buyer perspective to the content.
The assets were planned for several practical needs.
- 01Family-focused social media
- 02Accommodation content library
- 03Seasonal content
- 04Creator posts
06 / Relevant services
The same thinking can be adapted to your brand.
The exact scope, deliverables and usage rights are always defined around the company's objective.
Next step
Let's build a clear content package for your brand.
Share the objective, channels and available source material. I will turn them into a defined scope and delivery plan.
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